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Mobile First Index: What You Need to Know

Google has already begun the mobile first index journey. Should this be a new vocabulary, this is Google’s way of giving priority to websites that have a mobile version in terms of ranking signals and the desktop version follows just in case there isn’t any mobile version. This comes as no surprise considering that a big percentage of users on Google have ditched desktop in favor of mobile devices when searching online. This essentially means that your roofing website will be lagging behind if it was to overlook the new algorithm. Bear in mind that despite lots of your customers not inclining towards searches on mobile devices, the mobile first index cannot be overlooked since it is part of appropriate SEO practices. Discussed in the article below are tips that will ensure that your website is prepared for the change.

It goes without saying that most people will smile as a Cheshire cat when a webpage loads in a jiffy. It would thus be prudent to ensure that your website is considerate of this because it is helpful in terms of mobile ranking and you will be glad to know there are a number of things you can do to make this a reality. Images ought to be optimized so as to become smaller in light of the fact that large images are known to slow down the loading. Removal of unnecessary characters without changing functionality of the source code also helps in making loading quicker. Browser caching stores resource files of websites and this helps in achieving the same. Redirects will along the same lines slow down things for the reason that reloading of the webpage will take place every now and then.

Considering that JavaScript and the likes were in the past known to cause drag in mobile device, blocking them was the best thing to do. The smartphone has however brought in a paradigm shift thanks to its ability to handle such. There are even some that are superior to computers meaning there is no need to block the likes of JavaScript. Considering that processing and categorizing of images is something that Googlebots are able to do, it would actually be advantageous if the images were to be included.

Lead generation is an important component but pop-ups are a sure fire way of interfering with this. Pop-ups are actually known to frustrate many users and it doesn’t take long before they leave and the high bouncing rate could prove costly due to decreased rankings. Getting rid of them would thus be a good thing to do.

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